eXtended Reality
XR encompasses all immersive technologies that expand our real world and combine it with virtual elements. It is an interaction modality that includes augmented reality, virtual reality and mixed reality.
AI: Personalized Immersive Experiences
AIWe specialize in using AI to dynamically adapt AR/VR/MR environments to user preferences and reactions, significantly improving engagement and creating more immersive experiences.
AI: Generative Training Simulations
AIWe develop personalized training scenarios that dynamically adapt to user performance and learning needs, particularly useful in sectors such as workplace safety and medical education.
Augmented Reality
AR involves projecting digital elements — such as information, graphics, animations or images — onto the real world, so that the overlaid digital content appears to be part of the physical environment.
Virtual Reality
Virtual reality (VR) provides a computer-generated 3D environment that surrounds the user and responds to their actions naturally, usually through immersive headsets. Gesture recognition or controllers provide hand and body tracking.
Mixed Reality
Mixed reality (MR) is an environment where physical reality and digital content combine allowing interaction with and between real and virtual objects, merging digital and real environments.